Strategy Prepared By
SOCIAL STARDOM
Advanced Analytics & ROI
We don't believe in "Vanity Metrics." Likes are good, but Leads are better. Our reporting ecosystem is designed to translate digital noise into business intelligence, ensuring every Rupee spent contributes to Shreenath Kia's bottom line.
Monthly Performance Breakdown
We provide a consolidated view of all platforms. No more logging into 5 different portals. We aggregate raw data from Google Ads, Meta Business Manager, and Google Analytics into one readable format.
The "Optimization Loop"
Identify high-performing keywords (e.g., "Seltos Price") vs low-performing ones.
Shift budget from underperforming Meta ads to high-converting Google Search campaigns.
Continuous A/B testing of ad creatives (Car vs. Lifestyle).
Sample Platform Report
| Source | Impr. | Clicks | Leads | CPL |
|---|---|---|---|---|
| Google Search | 15,000 | 850 | 120 | ₹350 |
| Instagram Reels | 45,000 | 1,200 | 85 | ₹420 |
| Facebook Lead Ads | 30,000 | 900 | 95 | ₹310 |
| YouTube Brand | 60,000 | 400 | 15 | -- |
| TOTAL | 150K | 3,350 | 315 | ₹360 (Avg) |
*Simulated data for proposal purposes.
How We Report
1. Raw Data Aggregation
Every Monday, we pull raw CSVs from all ad accounts. We verify the "Lead Quality" by cross-referencing with your CRM (Salesforce/Excel) to see which online leads actually visited the showroom.
2. Human Analysis
Data without context is useless. Our strategists analyze why a campaign worked. Was it the creative? The offer? The location targeting? We add these qualitative insights to the report.
3. The Monthly PDF
You receive a comprehensive PDF report outlining total spend, total leads, cost per walk-in, and a roadmap for the next month's budget allocation.
Your Budget is Our Responsibility
We don't just spend budget; we manage an investment portfolio. We constantly shift funds from low-performing channels to high-performing ones to ensure your Return on Ad Spend (ROAS) grows month over month.