Christmas Special
Unwrapping the "Joy of Delivery" Campaign
"Dear Santa, Upgrade Me."
Strategy: Connecting the childhood nostalgia of "Asking Santa" with the adult reality of buying a car. This post positions the Kia Seltos/Sonet as the ultimate gift to oneself.
"The best gifts don't fit under the tree; they park in the driveway. This Christmas, give your family the safety and luxury of a Kia."
Posts featuring "Gift/Unwrapping" themes in the auto sector see a 28% higher save rate as users add them to their mental wishlist.
"Merry & Bright Drives"
Strategy: A pure branding play focusing on the festive aesthetic. This visual uses the classic red/white/green palette to stop the scroll and associate Shreenath Kia with holiday cheer.
"May your roads be smooth and your holidays be bright. Wishing the entire Shreenath Kia family a Merry Christmas! 🎄✨ #KiaFamily #Christmas2025"
Greeting posts on Christmas Day generate 3x more comments than standard promotional posts, boosting algorithmic reach for the Year-End Sale posts that follow on Dec 26th.
Weekly Content Strategy
Click through the tabs below to explore the daily content cadence.
"The Festive Season Has Begun"
The Hook: We don't just sell a car; we sell the start of a celebration. This visual uses high-contrast festive lighting to create an emotional connection between "Celebration" and "New Car Delivery."
This creative is designed to stop the scroll by using the exact language of the customer's mindset in December. The caption will pivot immediately to urgency: "The celebrations have started, but the stock is limited. Secure your delivery before the Jan 1st price hike."
"The Motivation Starter"
Focus: High-quality imagery focusing on the lifestyle and premium nature of Kia cars. We are not selling a machine; we are selling a status symbol.
"Start your week with the power of design. The Kia Seltos isn't just a drive; it's a statement. Experience the Badass aesthetic at Shreenath Kia today.
#MondayMotivation #KiaSeltos #ShreenathKiaMumbai"
"The Showroom Spotlight"
Reel Concept: "POV: Your New Kia is waiting just minutes from the Malad-Andheri Link Road!"
- Scene 1: Fast-paced traffic on Link Road. Text: "Stuck in traffic?"
- Scene 2: Quick cut to Shreenath Kia Malad exterior. Text: "Your escape is closer than you think!"
- Scene 3: Walkthrough of showroom floor (Sonet/Carens). Text: "Explore the latest models."
- Scene 4: Happy family delivery shot. Text: "Find your dream car at Shreenath Kia Malad."
"Malad, we're in your neighbourhood! 📍 Visit Shreenath Kia on New Link Road and discover your next perfect drive. We're serving Andheri to Malad and beyond! 🚗💨
#ShreenathKiaMalad #KiaIndia #MumbaiCars #MaladWest"
"The Wisdom Wedge"
Focus: Educating the audience on car maintenance during winter, subtly highlighting features like Kia Connect. This positions Shreenath Kia as an expert advisor, not just a seller.
"December chill is here! ❄️ Keep your Kia running smoothly with these essential winter care tips. Swipe through to see how features like Kia Connect help you beat the cold!
#KiaCareTips #WinterDriving #ShreenathKiaService"
"The Thane Thrust"
Focus: Driving high-intent traffic for year-end offers. Geotargeted specifically to Thane and untapped markets like Airoli & Ghansoli to expand the customer base.
"Thane, Ghansoli, Airoli – your dream Kia is calling! 📣 The year is ending, and so are these incredible offers. Secure the best deal of 2025 on the Kia Sonet, Seltos, or Carens at Shreenath Kia Thane. 🎁🚗
#KiaIndia #YearEndOffers #ShreenathKiaThane #ThaneCars"
"The Weekend Escape"
Focus: Positioning Kia as the perfect companion for weekend getaways. We shift the narrative from "commuting" to "freedom," encouraging audience interaction.
"The weekend is calling, and your Kia is ready to answer! 🛣️ Pack your bags, open the sunroof, and hit the road for an unforgettable escape. Where is your Kia taking you this weekend? Share your trip plans below! 👇
#KiaIndia #WeekendGetaway #RoadTripReady #ShreenathKia"
"The Showroom Buzz"
Focus: Nothing sells a car like seeing someone else buy one. We leverage the "Bandwagon Effect" by showcasing happy families taking delivery, creating a subconscious desire to be part of the Shreenath Kia family.
"Welcome to the family! 💐 Another dream delivered at Shreenath Kia. The smiles say it all. Why just dream it when you can drive it? Visit our showrooms in Andheri, Malad, or Thane today and experience the Shreenath difference. 🔑✨
#NewCarDelivery #HappyCustomers #KiaFamily #ShreenathKiaMumbai"
"The Sunday Vibe"
Focus: Encouraging audience interaction and user-generated content (UGC) by asking them to share their Sunday driving moments. This builds community and boosts engagement rates.
"Sunday drive mode: ON. 🎶 There’s nothing like a peaceful Sunday morning cruise in your Kia. What's your view looking like today? Drop a photo of your Kia or your driving view in the comments below! 📸👇
#SundayDrive #KiaView #MyKiaLife #ShreenathKia"
Execution Roadmap
How we turn this strategy into reality for Shreenath Kia.
Production
Timeline: 3 Days
On-location shoot at Malad & Thane. Capturing high-res showroom visuals, vehicle b-roll, and staff reels.
Distribution
Timeline: Daily
Rolling out the content calendar. Posting at peak hours (11 AM & 7 PM) to maximize algorithmic reach.
Optimization
Timeline: Weekly
Analyzing engagement data. Boosting the top-performing Reel to the "Lookalike Audience" in Navi Mumbai.
Ready to Dominate December?
The cars are ready. The offers are ready. It's time to make sure Mumbai knows where to find them.